creative and content production. the need to design interactive experiences is what keeps interest, we make that process real

fluency is in the connection business (and so are you). From webzines to video podcasts and broadband channels our fluency creative and production team meets needs with experience producing digital design and content that reach and engage a new generation outdoor, on-air or online.

this includes:

digital creative + production includes:

INTERACTIVE PROMOTION DEVELOPMENT. So you have that MySpace page or Youtube channel, now what? Gathering, communicating and exciting your audience (which = built databases) is what fluency focuses on with any social media marketing effort. Whether in the form of a contest idea, interactive game or enter-to-win, our goal is to excite and entertain.

PROMOTIONAL WEBSITE & AD UNIT CREATION. We produce rich media websites and ad units (Eyewonder, Doubleclick, Pointroll) that while user-content friendly, work to achieve true promotion value which to us = attracting attention and capturing information while encouraging social activity.

COMMENT & MESSAGING MANAGEMENT. Creating a scheduled approach, format and process to message your ‘friendbase’ via Myspace, Facebook, Twitter, Pownce, etc. to keep them consistently updated, informed and your brand top of mind to make a friend, feel like one.

AUDIO/VIDEO PODCAST DEVELOPMENT. Whether audio or video, podcasts are today’s newsletters. A well-produced podcast offers an effective means of reaching and connecting with a digitally-enabled generation. To that end, fluency offers scripting, producing, encoding and promotion support to get you ready for primetime.

WEB VIDEO PRODUCTION. To help you better leverage today’s broadband web, we shoot, edit, encode and promote your video content to make sure your brand messaging remains consistent even as the platform it’s on does not.

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